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超星尔雅学习通《商务英语口语与实训》章节测试答案

A、It should be far away from commercial areas and political areas.

B、Convenient traffic and complete facilities are required.

C、Effective budget also plays a crucial role while choosing a good venue.

D、Long and narrow framework is favorable.

答案:BCD

3、【多选题】Which translation is not corrct?

A、Booth order 展台预订

B、Decrator 装潢公司

C、Block Booth 角落展台

D、Badge 预算

答案:AD

4、【判断题】It is a good choice for us to choose the venue which is far away from the political areas.

答案:√

8.2Reception Etiquette in the Exhibition(接待礼仪)

1、【单选题】We have already_____ a leading market position.

A、acquired

B、got

C、achieved

D、obtained

答案:D

2、【单选题】We have developed into a medium¬_______ ¬¬enterprises with many branches and offices.

A、size

B、figure

C、mode

D、scale

答案:D

3、【单选题】We have already_____ a leading market position

A、acquired

B、got

C、achieved

D、obtained

答案:D

4、【单选题】We have developed into a medium _______ enterprises with many branches and offices.

A、size

B、figure

C、mode

D、scale

答案:D

8.3Means of Promotion in the Exhibition(营销手段)

1、【多选题】What is the ways of promoting exhibitions?

A、Telemarketing

B、Poster

C、Radio Broadcasting

D、Face to face talk

答案:ABCD

2、【多选题】What are the good ways for promotion before the show ?

A、Direct mail

B、Send the brochures

C、Collect their feedback

D、Call the customers

答案:AD

3、【填空题】The ( ) of the Internet has ushered in an era of sales promotion by( )means.

答案:popularization electronic

9.1Pricing (价格)

1、【单选题】Which one has the same meaning as the word “bedrock price”?

A、the highest price

B、the lowest price

C、the proper price

D、the reduced price

答案:B

2、【多选题】Which statement about pricing strategy is true according to this lesson?

A、It is a strategy used to pursue the objective of obtaining market share.

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